create

+ connect

+ captivate

Remix modern pilates

Background: Remix Pilates is a newly opened modern Pilates studio located in the heart of Boca Raton. Recognizing the need to establish a strong market presence amidst a rapidly growing number of Pilates studios, we partnered with Remix Pilates right from their inception. Our objective was to quickly elevate their brand and position them as the leading Pilates studio in the area, ensuring they stood out in a competitive market.

Strategy: To achieve this, we developed a strategic focus on organic growth, centering our efforts on a reel-based strategy infused with Gen Z humor. Our goal was to create relatable and engaging content that would naturally resonate with their target audience. This approach aimed to harness the power of free marketing through increased audience engagement, ultimately driving both their social media following and their client base.

Services Provided —

Content Creation: We crafted beautiful and aesthetically pleasing content designed to attract viewers to their page while retaining their engagement through relatable and connecting content.

Monthly Social Media Strategy + Management: We ensured consistent planning with the use of current algorithmic trends and evaluations.

Outcomes: Our efforts yielded remarkable results within a short span of time. In the first month alone, Remix Pilates saw their engagement rate soar by an increase of 465%. The heightened demand for their services was so significant that they had to extend their studio schedule to accommodate the influx of clients. Their engagement rate now stands at an impressive 12%, far exceeding the industry standard of 1-5% for a "good" engagement rate.

Through strategic content creation and meticulous social media management, we successfully positioned Remix Pilates as a leader in their market, driving both brand awareness and client growth.

SPROUTZ HEALTHY KITCHEN

From Local Cafe to Social Sensation

Background: Sproutz is a vibrant health-focused cafe with various locations across Miami, catering to the nutritional dreams of fitness enthusiasts. With a menu boasting a plethora of macro-balanced meals and health-centric alternatives, they stand as an ideal choice for the active community in Miami and its environs. At the cusp of broadening their culinary horizons, enhancing their geographical footprint, and amplifying their online visibility, Sproutz sought our expertise in elevating their social media presence.

Strategy: Our ambition was to employ captivating social media marketing tactics aimed at boosting conversions and fostering deeper engagement across their digital platforms.

Services Provided —

  • Content Creation: We crafted a visually appealing content strategy that resonated with Sproutz's ethos, meticulously rolled out on Instagram and TikTok. Our approach was designed to not only showcase their offerings but to tell a story that aligns with the lifestyle of their target audience.

  • Easter Egg Influencer Partnerships: We initiated influencer collaborations that seamlessly integrated with the natural flow of content, avoiding overt branding cues. These partnerships were strategized to feel authentic and engaging, sparking curiosity and excitement among followers without the overt appearance of sponsored content.

Outcomes:

The collaboration with Sproutz yielded significant milestones. Their Instagram and TikTok profiles witnessed an impressive surge, gaining over 2,000 followers on each platform. This growth translated into tangible business outcomes, including an uptick in sales and higher customer turnout, which played a pivotal role as Sproutz ventured into the opening of three additional locations. The increase in their digital footprint and the strategic expansion of their loyal customer base underscored a robust return on investment, demonstrating the power of targeted social media marketing in driving business growth and enhancing brand loyalty.